The Venture Bros “Maybe No Go” part 1

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One of the most potent themes of The Venture Bros involves the question of the value of popular culture. Is it worthless garbage manufactured by corporations to distract people from the horrors those same corporations inflict daily upon the world, or is it a kind of magic, or both, or neither? The show might be a kind of a family saga, but it is also very much about the entertainment that reaches us when we are children. That entertainment, the shows and comics and commercials that hook us when we’re young, for better or worse, informs who we are as adults. It contains lessons about life, but also trains us to be consumers. I don’t think any episode of Venture Bros addresses that aspect of the theme better than “Maybe No Go.”

Out in the desert, the A-story of the episode begins with Billy Quizboy and Pete White experimenting with putting mouthwash in cookie dough (presumably for a cookie recipe). This experiment is taking place in their ancient trailer, under the broken neon sign advertising their company Conjectural Technologies. Obviously, business has been slow since the Ventures moved to New York, and no worthwhile inventions are coming down the pike.

Into this threadbare idyll comes a Truckasaurus operated by Augustus St. Cloud, the creepy collector of classic pop-culture memorabilia who has taken it upon himself to arch Billy Quizboy. “To the Quiz-Cave!” exclaims Billy, and we next see the opening titles to what I take to be an imaginary kids’ show starring Billy and Pete “The Pink Pilgrim,” done in the Hanna-Barbera style of the 1960s.  The question is, if the show is imaginary, who is imagining it? My guess is Billy, who has lived too long in the shadow of Rusty Venture, who, even though he’s miserable because of it, once had his own TV show when he was a child. In taking on St. Cloud as an arch, Billy is, in his own way, getting out from under Rusty’s shadow and “getting his own show.” The entertainment of Billy’s childhood got into his system so completely, he’s willing to risk everything for a chance to join the party, as it were, and become his own super-science crime-fighter.

His fantasy is involved enough that, the next time we see him, he and Pete and their robot assistant are in the aforementioned Quiz-Cave, in their super-hero costumes, struggling to defeat the Truckasaurus attacking their trailer. The interesting thing about the scene, and the “Quiz-Cave,” is that, unlike, say, Batman and Robin going to the Batcave, where they analyze clues and hop in the Batmobile, the Quiz-Cave is entirely defensive in its effect. Even in his fantasies as an adventurer, Billy’s tendencies are inward.

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The Truckasaurus, it turns out, is a mere distraction. Under this noisy cover, St. Cloud has stolen from Billy and Pete what appears to be a red rubber ball. Only a red rubber ball, but to Billy and Pete it’s “the holiest of holies” and “the source of all our powers.” The question of what exactly this ball is and what is its worth becomes the linchpin of the A-story.



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